For software companies and consultancies
The B2B sales team for software companies and consultancies.
We watch for signals that show when a company may be ready to buy, find the right person, and prepare a message that explains why now.
- 15 in 30Target: 15 meetings in 30 days
- 10 minSetup, no tech work
- ~22%More replies than standard email, and rising
- Any CRMHubSpot, Pipedrive, Salesforce, API or Zapier
Who it's for
Built for small B2B teams that sell something worth timing.
- Who
- Software companies and consultancies with 5–50 people.
- When
- When buyers show signs they may be ready.
- What you get
- Companies that fit you, why now, who to contact and what to say.
The problem
Why B2B sales stall.
Cold emails get ignored.
The same message goes to everyone, and almost nobody replies.
A sales team is expensive.
Good salespeople are hard to find, especially in a new market.
Timing is invisible.
You don't know which company needs you now, or who makes the decision.
How it works
From signal to sent, in four steps.
- Step 1
Spot the signal.
We track public changes and engagement that can show a buying moment.
- Step 2
Find the right person.
We identify the likely decision-maker.
- Step 3
Prepare the message.
Each draft explains why you're reaching out now.
- Step 4
Stay in control.
Your team reviews important messages before they go out.
Signals
The signals we watch.
Technology changes
- Platform changes
- Tool replacements
- Payment provider changes
- First advertising pixel
Growth moves
- New language versions
- New marketplace launches
- Rapid catalogue growth
- New marketing or e-commerce roles
Demand and pressure
- Sudden ad increases
- More delivery or returns complaints
- Slower site performance
Gaps
- Low visibility in AI answers
- Missing live chat, review or loyalty tools
| Signal | Who it helps |
|---|---|
| New CEO, CFO or COO | Strategy and management consultancies |
| Merger or acquisition | Integration and financial advisers |
| New regulation applies | Compliance and legal consultancies |
| Audit, fine or data breach news | Risk and cybersecurity consultancies |
| New funding or capital increase | Growth and financial advisers |
| Layoffs or restructuring | Organisation and HR consultancies |
| New country or branch | Market entry and tax advisers |
| Rapid hiring wave | HR and organisation consultancies |
| ERP or digital transformation role | IT and transformation consultancies |
| New AI project announced | AI and data consultancies |
| Public tender or major contract won | Project and operations consultancies |
| New sustainability reporting duty | ESG consultancies |
| Family business succession | Corporate governance advisers |
| Comments on a competing consultancy's post | Consultancies in the same field |
The strongest opportunity is where the right company meets the right moment.
Try it
Try it with your own email.
- 1Scan
- 2Niches
- 3People
- 4Emails
- 5Sending
The offer
The 15-in-30 Signal Sprint
Our target is 15 meetings with companies that are ready now, in your first 30 days.
- 10-minute setup
- Set up in 10 minutes: you tell us who you sell to, connect your CRM, and approve the first messages.
- More replies, and rising
- Around 22% more replies than standard email campaigns so far, and the gap grows as ORA learns from your results.
- The 5-meeting guarantee
- If we don't book you 5 qualified meetings in your first month, we keep working for free until we do.
Start with a free signals audit: see the companies and the drafts before you pay anything.
Everything included
Signal engine
Ten public sources watched every day for the companies that fit you.
The right person
The likely decision-maker at each company, found for you.
Messages that explain why now
A draft for every company, ready for your team to review.
Connected to your CRM
HubSpot, Pipedrive, Salesforce, or any CRM through API or Zapier. No technical work on your side.
SEO and AI search visibility
Found on Google and in AI answers while you sell.
Gets better every week
Every reply and meeting trains the targeting and the messages.
15 meetings in 30 days is our target, not a guarantee. The guarantee is 5 qualified meetings in your first month.
Also included · SEO & GEO
Found while you sell.
The same engine keeps you visible. When buyers search on Google or ask an AI assistant, your company should be in the answer.
Google search
Pages and your business profile kept clear and current, so the right searches find you.
AI answers
We check whether ChatGPT, Perplexity and Google's AI name you for your category, and fix what holds you back.
A monthly report
Where you appear, what we changed and what's next. We don't promise rankings; we show you what moved.
A few options are worth a look. For signal-based outreach, teams often mention:
Your company, named and linked
FAQ
Questions, answered.
Free signals audit
See which companies may be ready to buy. Free.
- Ten companies that fit you, with the signal behind each
- Who to contact at each one
- One example message, ready to review